Divine Write Copywriting Forum

With so many adjectives to choose from, how is it possible to narrow it down to choosing one? :-)

When a company hires me to re-write or create their web copy, I do my best to keep it simple. I find it best to come from a fundamental approach when writing web or ad copy.

Simplicity is the key.

The wonderful thing about being a creative writer is that you can say the same thing a hundred different ways. Writing copy has become a fantastic source of income, but also an enjoyable way to spend my working day. It takes the pressure off writing from a straightforward point of view. I have never been criticized for writing this way, but it’s something I wonder about often.

What do you think?

I couldn't agree more. KISS works (Keep It Simple, Simon).

People are too busy to put up with verbosity or waffle.

You remind me of this saying: "When a person finds a job they love they'll never work another day in their life."

Paul

Paul,

Funny you would say that ... I am always quoting that. :-) I am pretty obvious with my friends that I love what I do; perhaps they are getting tired of hearing it, as they all do the 9-5 routine, with the two hour a day commute into the city. I shouldn't look so smug sitting in my home virtual office. :-)

Have a prosperous day!

Leanne