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Divine Write Copywriting Forum • View topic - Choice of Language.
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ErasmusJohn
 Post subject: Choice of Language.
PostPosted: Wed Nov 29, 2006 8:16 pm 
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Joined: Thu Nov 23, 2006 8:02 pm
Posts: 13
Location: Sydney
Ten Commandments on Choice of Language!

1 Thou Shalt Get Their Attention Without Being Utterly Tasteless!

2 Thou Shalt Not Steal Unless It Is a Blatantly Obvious Homage!

3 Thou Shalt Not Abuse Copyright!

4 Thou Shalt Not Make False or Misleading Promises!

5 Thou Shalt Be Witty and Entertaining!

6 Thou Shalt Edit and Re-Write for Maximum Effect!

7 Thou Shalt Not Rubbish Competitors!

8 Thou Shalt Honour Your Industry and Your Peers!

9 Thou Shalt Keep a Sense of Humour and a Sense of Proportion.

10 Thou Shalt Promise ONLY what is Achievable with What You are Selling!

And if you sin, you WILL be caught and you WILL PAY! As Charles Schultz was want to say: The wages of sin is Aaaarhhhhhhr! (Spell check please.)
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