Is it TOO easy to read? Some readers may complain!
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Tuesday, February 3rd, 2009
“What’s more”, “Nevertheless”, “Of course”, “Needless to say”… Why do some reviewers think these devices are too informal for sentence-starters? Oh, and let’s not forget “Importantly”, “Just as importantly”, “Additionally” and “Furthermore”!
I wouldn’t say it happens all the time, but enough to make me wonder. After pointing to something in my copywriting portfolio and saying, [...]
