Comments on: A quick tip for keeping your readers on your copywriting slippery slide http://www.divinewrite.com/blog/copywriting/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/ All things copywriting - and quite a bit about SEO Tue, 31 Jan 2012 22:04:21 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Copywriting rates: Why I switched to hourly after 8 years’ fixed price http://www.divinewrite.com/blog/copywriting/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/comment-page-1/#comment-44689 Copywriting rates: Why I switched to hourly after 8 years’ fixed price Thu, 04 Nov 2010 04:18:54 +0000 http://www.divinewrite.com/blog/2008/11/13/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/#comment-44689 [...] to say, changing their offering, demanding hours on the phone, or making me spend hours justifying why it’s OK to start a sentence with a conjunction. Those sorts of [...] [...] to say, changing their offering, demanding hours on the phone, or making me spend hours justifying why it’s OK to start a sentence with a conjunction. Those sorts of [...]

]]> By: Glenn Murray http://www.divinewrite.com/blog/copywriting/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/comment-page-1/#comment-42534 Glenn Murray Thu, 16 Sep 2010 06:01:51 +0000 http://www.divinewrite.com/blog/2008/11/13/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/#comment-42534 Noice, Andrew. Noice. Noice, Andrew. Noice.

]]> By: OtherAndrew http://www.divinewrite.com/blog/copywriting/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/comment-page-1/#comment-42533 OtherAndrew Thu, 16 Sep 2010 04:10:50 +0000 http://www.divinewrite.com/blog/2008/11/13/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/#comment-42533 Nice work. Really, it's about being more conversational. We tend to use a similar structure when we're talking to people - linking our thoughts with words like 'So...' when we are trying to lead them to an action or a decision. Anyway, just wanted to say you nailed it with this post. See what I did there? ;) Nice work.

Really, it’s about being more conversational. We tend to use a similar structure when we’re talking to people – linking our thoughts with words like ‘So…’ when we are trying to lead them to an action or a decision.

Anyway, just wanted to say you nailed it with this post. See what I did there? ;)

]]> By: How to avoid ‘hype’ in your sales copy: Pretend you’re face-to-face. http://www.divinewrite.com/blog/copywriting/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/comment-page-1/#comment-30033 How to avoid ‘hype’ in your sales copy: Pretend you’re face-to-face. Tue, 15 Sep 2009 05:16:08 +0000 http://www.divinewrite.com/blog/2008/11/13/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/#comment-30033 [...] It’s all about the persuasion slippery slide. If you can get the reader saying “yes”, even if only in their own head, they’re far more likely to say yes when you ask them to do something (your call to action). Read more about copywriting for the persuasion slippery slide. [...] [...] It’s all about the persuasion slippery slide. If you can get the reader saying “yes”, even if only in their own head, they’re far more likely to say yes when you ask them to do something (your call to action). Read more about copywriting for the persuasion slippery slide. [...]

]]> By: “What’s more”: Is it really too informal? http://www.divinewrite.com/blog/copywriting/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/comment-page-1/#comment-25304 “What’s more”: Is it really too informal? Mon, 02 Feb 2009 23:11:33 +0000 http://www.divinewrite.com/blog/2008/11/13/a-quick-tip-for-keeping-your-readers-on-your-copywriting-slippery-slide/#comment-25304 [...] “What’s more” and co. are great for linking sentences to each other. They make for a bump-free read, and, in Joseph Sugarman’s words, grease the slippery slide leading to conversion. I talked more about this in a previous post: A quick tip for keeping your readers on your copywriting slippery slide. [...] [...] “What’s more” and co. are great for linking sentences to each other. They make for a bump-free read, and, in Joseph Sugarman’s words, grease the slippery slide leading to conversion. I talked more about this in a previous post: A quick tip for keeping your readers on your copywriting slippery slide. [...]

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